Enterprise SEO: Don’t Outsmart—Out Execute
ConversionXL
JUNE 16, 2020
Users and Google can reward only what’s in-market. We keep it to simple “t-shirt sizing” for effort and use the scientific WAG method to take a stab at how it impacts our New Leads and Marketing Qualified Leads (MQL) KPIs with three tiers of impact (10/100/1,000). We try not to assign more than three tasks per team member each week.
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