18 Point Checklist for the Perfect Website Redesign Launch

Duct Tape Marketing

14) Check your XML site map – If you are using a tool like the WordPress SEO plugin from Yoast , you’ll get your site map URL from the plugin. Marketing Strategy Web Marketing favicon NAP XML site map18 Point Checklist for the Perfect Website Redesign Launch written by John Jantsch read more at Small Business Marketing Blog from Duct Tape Marketing.

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XBRL Data Forum Brings Opportunities To Austin’s Developer Community

Austin Startup

On September 11 at the Austin … Continue reading → Announcements Digital Enterprise Events Government McCombs School of Business XBRL XMLXBRL is visiting Austin this Fall for a one-day conference designed to educate and enlighten developers and software companies about a data standard that is rapidly growing by across the country and around the world.


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How to Conduct a Technical SEO Audit


The URLs that feature on your site should match those in your XML sitemap. Like robots.txt, you can find your XML sitemap by adding “sitemap.xml” to the end of your root domain: [link]. The technical elements of your website’s SEO are crucial to search performance.

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How Startup Companies are Reinventing their Newsletters as Full-blown Magazines

The Startup Magazine

Working with article distribution services online might be a good idea in this case, especially if email magazine editors aren’t opposed to using XML syndication technologies.

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Does Your New Year’s Resolution Include Reorganizing Your Data? Cross That Off The List Right Now!


No need to even tell the search engine what format your data is in; it automatically recognizes popular file formats like PDF, HTML, XML, Microsoft Word, Excel, Access, PowerPoint, OneNote, etc. by Elizabeth Thede, director of sales at dtSearch.

High On “App-titude”: Why Android Development Is Fast Becoming A Popular Career In IT


XML, though important is fairly easy to understand. Android Studio is the way ahead for Android IDEs & comes with helpful features like auto-correction and the preview view next to an XML file. by Madarapu Nagaraju, co-founder and director at KnowledgeHut. With a single swipe or click, we are able to complete many different tasks and transfers across multiple areas.

What Are Important Components of Technical SEO?

Women Entrepreneurs Can

XML sitemaps are what web crawlers use to find and identify web pages to be indexed. With the word “technical” thrown in front of it, technical SEO might sound challenging, but it’s really not too difficult once you get the basics.

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4 Advanced Meta Tags For SEO You Might Not Be Using But Should


Make sure you add your xml sitemap to the robots.txt file so Google’s crawlers easily find it. Because every schema.org markup has different item properties and utilizes JSON-LD rather than traditional XML structure, adding schema.org isn’t necessarily a casual undertaking.

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All Platforms Need a Killer App – Cryptokitties is the one for blockchain


Going back to webmethods , it was how DHL used WIDL (precursor to XML) to embed tracking information in other websites. I’ve always loved investing in companies that can become platforms but not investing in platforms. What does that mean? Well, to be succinct, it’s quite hard to sell a platform. You need to show users/customers how your platform can solve problems. Every platform needs a killer app to demonstrate the power of the platform – show don’t tell.

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Distribution – A New Foundry Group Theme

Feld Thoughts

We’ve been investing in protocols like SMTP, RSS, XML, and SMS for years and expect to continue doing this. We’ve put up a post on the Foundry Group site about a new theme of ours we are calling Distribution. We’ve been investing in this theme for a while but have continued to formulate exactly how we think about it. I’ve talked about our thematic approach to investing many times in the past.

Redesign of Teten.com and TheVirtualHandshake.com

David Teten

and import the xml file. I was not able to copy the original database due to an error with the size of the database, so I used the xml file downloaded from the original site. Assembling a WordPress Website. My mother and I met Daniella Norwood, the owner of ella j designs , and her husband Brian Bigda at a Lean Startup Machine weekend at which I was a judge.

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The Power of Twitter in Information Discovery

Both Sides of the Table

The idea was that websites (think news, blogs) could push out a regular “feed&# in an open, XML format that could be read by an RSS Reader otherwise known as a feed aggregator. As the standard gained popularity more people started “subscribing&# to output of their favorite content – either as an email newsletter or as an XML feed into their RSS Reader such as Google Reader. It surprises me how many really smart people I meet still doubt the power of Twitter.

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An In-Depth Guide to Technical SEO


XML sitemaps. XML sitemaps provide a list of all the most important pages on your site. XML sitemaps tell you: When a page was last modified How frequently pages are updated What priority pages have on your site. Here’s Yoast.com’s XML sitemap : .

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6 Tools To Help Make Inspiring Presentations


The documents can be saved in a variety of formats including PDF, ODF, RTF, HTML, and Office Open XML. By Alexa Garthwaite, Business Development Manager at Executive Offices. Not too long ago fancy clipart and animated text was enough to make your presentation stand out. Nowadays using default Microsoft presentation tools and art often ends with a presentation looking cheap and uninspiring.

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A tour of my Wordpress plugins

A Smart Bear: Startups and Marketing for Geeks

Google XML Sitemaps. I don't write many meta-posts, but I was just asked for the forty-seventh time which Wordpress plugin I use for this or that. I know I recently said your blogging platform doesn't matter , but it's not that it doesn't matter at all , just that it's not the primary driver of success and shouldn't be the first thing you spend time on.

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How to Analyze SERPs to Win Big in Rankings


Check that top pages are in your XML sitemap. Google is always changing how it displays search results. The starting point for any effective SEO strategy is understanding what Google chooses to show and why.

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Does Drupal Suffice For Your Enterprise Needs?


Generate website sitemap with “XML Sitemap” module. by Vidhatanand Sharma, Chief Engagement Officer at OpenSense Labs. The internet is rife with opinionated and polarised content over the ‘Best CMS’ of today’s times. In today’s world what drives the demand of the market are the complexity of technologies. These complexities poses new challenges for Drupal as well. Choosing the right technology is confusing and an equally important task.

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How to Scale Organic Traffic (Without Writing a Million Blog Posts)


Second, these pages need to be discoverable for search engines, which comes down to internal links and XML sitemaps. In-house SEOs and consultants alike are routinely challenged to find new opportunities to expand organic traffic.

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Entrepreneur Guru Focuses on the Value of Communication


WE had a cool product called the XML application server. After reviewing and analyzing customer and prospective customer needs, I realized that no one wanted to buy the XML server, they wanted to buy what it did – integrate global company IT systems with their trading partners. There is no rule which states that an entrepreneur needs to be the most extroverted person in the room.

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Enterprise SEO: Don’t Outsmart—Out Execute


I’m talking about things like redirects, XML sitemaps, robots.txt files, etc. Enterprise SEO has been my topic of choice for extracurricular “thought leadership” over the years.

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5 Things to Compare When Choosing an eCommerce Platform

Up and Running

XML sitemap: This is a file located on your website that helps the search engines index your website’s content. Maintaining your XML sitemap is crucial to your search rankings. Owning and operating a successful ecommerce business is a dream for many. You can sell products and services online without fancy face-to-face sales pitches, you don’t have to rent out an expensive physical storefront, and best of all, you can make sales while you sleep!

Building Competency in Semantic Web Technology


Among techies, the Semantic Web bears some similarity to a number of common technologies, including relational databases, XML, and Object-Oriented design. for XML practitioners comes with the shift from thinking about hierarchically structured data in documents to thinking of data as a distributed data structure. The familiar XML tools (e.g., in RDF/XML) is just an ephemeral representation of a linked data structure, not a resource in itself.

Tech Wildcatters 2011 Pitch Day

The Startup Lawyer

Proxomo radically increases a developer’s productivity in developing web and mobile applications by providing an integrated collection of backend services into a single RESTful (JSON, XML) API. Tech Wildcatters will showcase their 2011 class of startups Thursday, May 26th at the Magnolia Theatre in Dallas, Texas. Attend the event and hear what the 2011 class of startups are doing and what they need.

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12 Things a Small Business Owner Can Do to Get the Most Out of WordPress

Duct Tape Marketing

It controls title/description tags, avoids duplicate content, and sets up an XML sitemap for search engines. 12 Things a Small Business Owner Can Do to Get the Most Out of WordPress written by Guest Post read more at Small Business Marketing Blog from Duct Tape Marketing. WordPress is a popular CMS platform, so you’re in a great place if you use it as the foundation for your website. With millions of themes and plugins, a superior experience can be had.

How to Manage Contingent Workforce Using Transformify Freelance Platform

Transformify - Recruiting

Even better, our business clients may receive a custom xml file that can be directly uploaded into their ERP or accounting system to avoid any manual work There are many freelance marketplaces helping recruiters to source freelance talent.

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Google Dares Businesses To Switch To Microsoft’s Office 365


In August, Microsoft announced its Office apps , essentially Office plug-ins that combine the power of the Web, plus a lightweight XML description of how the app interacts with Office. Google has pared the free version of Google Apps from its business suite, narrowing the gap between itself and Microsoft’s suite of hosted office productivity software services. But the costs and feature set offered by Google still, on paper, give Google the advantage.

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Why You No Longer Need a Blog

Duct Tape Marketing

The next evolution of the small business website will include proven blog technology – database driven pages, RSS feeds, and auto created XML sitemaps. Why You No Longer Need a Blog This content from: Duct Tape Marketing. Despite the title of this post I happen to think that blogging as a business marketing tool is very much alive, but not in the same sense that kicked off what might be called the golden age of blogging. Wonder if that period will make the history books?).

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The End of the Web? Don’t Bet on It. Here’s Why

Both Sides of the Table

A series of standards emerged known as “AJAX” (asynchronous javascript and xml) that gave the web-based designer much more control over the browser. Fred Wilson recently posted a great video on his blog with the CEO of Forrester Research, George Colony. The money slide is the graphic below. The chart shows three scarce resources and their improvements over time.

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New Product Launch Plan: What To Do during Pre-launch, Launch, and Post-launch


Ensure that your site: Has a healthy load speed; Is not bogged down by excessive code; Doesn’t have any 404 warnings or dead links; Is easily navigable; Is mobile-responsive; Doesn’t host any duplicate content; Is secure and uses HTTPS; Has an XML sitemap to help search engines crawl and index pages.

Verisign acquires Moreover


What I can say is that Moreover was a pioneer in the early use of weblogs via newsblogger, news search, and content syndication via XML and RSS. Like Nick Denton and David Galbraith , I can’t comment on the acquisition. That being said, we had to make some choices when the economy cratered in 2000 and sometimes you can be too early to market before people are fully ready for what you have.

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Winning the Game of Search with Tools

Duct Tape Marketing

It incorporates everything from a snippet preview and page analysis functionality that helps you optimize your pages content, images titles, meta descriptions and more to XML sitemaps, and loads of optimization options in between. Winning the game of organic search comes down to three essential activities. Figuring out what to write about in order to rank well for your key terms – Keyword research.

Who Needs Freelancer Management Software ?

Transformify - Recruiting

Even better, our business clients may receive a custom xml file that can be directly uploaded into their ERP or accounting system to avoid any manual work There are many freelance marketplaces helping recruiters to source freelance talent.

18 Top A/B Testing Tools Reviewed by CRO Experts


Unlike many testing vendors, SiteSpect supports all markup languages (HTML, WML, JSON, and XML), style sheets (CSS), or scripting languages (like JavaScript). At this point in time, the field is flooded with solutions. Finding a proper A/B testing tool isn’t the problem anymore. Now, the problem is choosing the right one. If you work in conversion optimization – whether at an agency, in-house, or as a consultant – you almost certainly run A/B tests.

App is Crap (why Apple is bad for your health)

Both Sides of the Table

Enter the huge innovation in AJAX (asynchronous Javascript and XML), which let us redraw individual portions of the screen and therefore mimic user behavior on on-premise applications. Absolute Power Corrupts, Absolutely. I was living in Europe in 2000 when the first WAP phones (Wireless Access Protocol) were introduced. These phones were so over hyped. They were going to bring the Internet to your mobile phones ushering in the era of “m-commerce.&# Gag.

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What The Rails Security Issue Means For Your Startup


Rails allows XML documents to include YAML attributes. That decision has caused a bit of head scratching, since it seems like a curious choice for most programmers in the community, but be that as it may this allowed posting XML at Rails apps to be trivially exploited. You would only have been protected against that exploit if you’d disabled the XML and JSON params parsers. Kalzumeus Software.

7 Ways Form Accessibility Can Boost Conversions


SVGs (Scalable Vector Graphics) are graphics defined in XML format. Inaccessible sites lose sales. Let’s look at the numbers: The UK music industry loses 2.5 million ticket sales per year due to inaccessible booking sites. US consumers with vision loss have an estimated $175 billion of disposable income. AbilityNet say that ecommerce is losing out £50 billion a year in the UK spending power due to poor accessibility [PDF].

Novell in Microsoft’s crosshairs?


At Tilion, Chris tried to revolutionize the supply chain industry by creating an on-demand view of the supply chain leveraging new technologies like XML. This kind of net service will be what justifies the huge investments in B2B infrastructures and technologies such as XML.” Novell to buy Suse. “This is not about competing with Microsoft.

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How I Blog

Duct Tape Marketing

Google XML Sitemaps - helps push content to search engines. Recently I wrote a post that described why blogging is even more important in the age of social. The post outlined the increasing benefits of using this powerful tool as a key driver of marketing related content. A few readers chimed in and asked me to detail the mechanics of my blog set up so today I’ll go over the specific set-up, plugins and techniques I use in my blogging routine.

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How Black People Leveraged Tech Bigotry to Boss the Blockchain Below the Radar

Austin Startup

The blockchain is service-orientated architecture like XML web services where XML is not “standardized” and neither is the delivery. The XML schema is agreed upon and enforced by XSLT rules and this is the same concept of blockchains and distributed ledgers.

What is Structured Data & Schema for Websites & SEO?

Duct Tape Marketing

RFDa or Resource Description Framework in Attributes is another format that adds a set of attribute-level extensions to HTML, XHTML and various XML-based document types for embedding rich metadata within web pages. What is Structured Data & Schema for Websites & SEO? written by Guest Post read more at Duct Tape Marketing.

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Vortex and Web 2.0


As I read through all of the notes from the conferences, it is clear that one of the unifying themes is the proliferation of XML and the way people are using it (RSS, common APIs, componentized software, assembly of services to create composite applications, etc). For more on XML, I suggest reading Bill Burnham’s excellent post from the other day. Unfortunately I could not make it to the west coast for the Vortex or Web 2.0 conferences.

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Startup Launch Checklist

Spencer Fry

Setting up and submitting an XML Sitemap to Google and Bing will help them crawl you more efficiently. As I get ready to launch my new startup Uncover , my team and I created a GitHub Issues List of what we need to check off. From programming to last minute company tasks, we compiled a list of over fifty items. I thought I'd share with you some of the more general issues we thought to include (about half of our Big List).

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A Step-By-Step Guide On How To Build A Profitable Niche Content Website

Entrepreneurs-Journey.com by Yaro Starak

Google “xml sitemap creators” and download yourself an xml sitemap. In my first post titled, Why Leave A Six Figure Corporate Job For Internet Entrepreneurship? , I provided a brief background on who I am, what I do, why I know what I know and so forth. In my next two posts, I discussed just one of the several gigs mentioned in the initial post, which discussed how I started, grew and sold an e-commerce business for $250,000.