Excellent Analytics Tip #7: The Adorable Site Abandonment Rate Metric
Occam's Razor
AUGUST 28, 2006
How many metrics can you call adorable? Site abandonment rate is an adorable metric, to me : ), for these reasons: Money, money, money baby. IMHO there isn't a metric out there that can tell you a lot so quickly and any improvement you make to it will directly and immediately impact the bottom-line. My hypothesis is that.
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