10 Rules of Thumb for Startup Investment Valuation
Startup Professionals Musings
NOVEMBER 26, 2012
So what magic can the founders use to justify a $4M valuation (or even the $1M valuation) at this early stage? Assign probabilities to active customer sales efforts, just as sales managers do in quantifying a salesman’s forecast. Find “comparables” who have received financing (market approach).
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