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How Reed Hastings’ Facebook Status Update Landed Netflix in SEC’s Crosshairs

Gust

Modern theories of economics and finance teach us that in a world of perfect information, the market will decide what a fair price is for any company’s stock at any point in time based on its current financial condition, results of past operations, analysts’ forecasts of future performance, industry conditions and so on.

SEC 158
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Thinking of exiting your business? Explore every option

The Next Web

Prepare a detailed prospectus. The prospectus will lay out the story and details of your business and help generate interest in it before listing, so it’s important that you get this right. Invest in your forecasts. If you go down the IPO route, you will need to provide the market with forecasts on your business.