Making Marketing Training Work: Closing Skills Gaps, Proving Value
ConversionXL
AUGUST 8, 2018
The Digital Marketing Institute’s 2016 report “ Missing the Mark: The Digital Marketing Skills Gap in the USA, UK & Ireland ” lays bare marketers’ shortcomings. Modeling/forecasting. In recent years, most of that money has tried to close a single marketing skills gap: digital. A Skills Gap Marketers Don’t Know They Have.
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