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Why The Haters are Wrong About Growth Hacking

Both Sides of the Table

In essence Muhammad thinks the “growth hacking” is a charlatan term for online marketing that consists of a bunch of everyday tasks that all online businesses should be doing: SEO, SEM, Content Marketing, Social Media, Referral Marketing, etc. “How many legs does a dog have if you call the tail a leg?

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Customer Acquisition is Oxygen to a Startup

This is going to be BIG.

That’s quite a stretch from what a skilled SEM expert would do—one who starts tinkering around with time of day, geolocation specific terms, buying hundreds of keywords at a time, etc. Although, a number of investors were so enamored with the revenue growth that they weren’t as interested in the cost of continuing up the hockey stick.