Mobile Payments: The Trillion Dollar Industry That's Never - AgileVC
Agile VC
JUNE 12, 2012
M-Pesa created by mobile carrier Safaricom in Kenya is the best known example of this. The rason d’etre for LevelUp (like most other firms) is to tap into the retailer’s marketing budget (10-20% of sales potentially) rather than reduce interchange. What’s Your Favorite Future?
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