INDUSTRY INSIGHTS YOUR PEERS ARE READING
Red Oxygen , one of the world’s leading developers and distributors of Enterprise SMS / Text messaging software applications and services, is bringing the speed, security and convenience of text messaging to healthcare companies around the world. Red Oxygen provides SMS gateway solutions integrated into Microsoft Outlook, Lotus Notes and also via the Web and will be the first SMS technology to support Microsoft Office 2010 and SharePoint 2010. MORE
Yet the use of SMS text messaging for all purposes, including business, has grown consistently worldwide since it was introduced 20 years ago, to an estimated 7 trillion/year, according to the Quora statistics website. text messaging SMS twitter body langauge business MORE
When it comes to SMS marketing, keep it simple and don't make your audience think too hard about what you’re saying or what you want from them. Grow Marketing & Sales marketing sms marketing MORE
Apps popularly started out as a means for communication (call, SMS), which then evolved to a platform for content consumption in the early stages of data (news, MMS and YouTube), and finally to what we now define as demand services (food delivery, transport and e-commerce). MORE
SMS marketing. SMS marketing receives a response rate of 45%, while email only elicits a 6% response rate. Moreover, it’s a form of communication your customers want ; approximately 70% of customers in recent studies indicated a desire for SMS communication with businesses. But despite this and the relatively low cost of SMS marketing, it’s still a largely untapped marketing resource. How can your business effectively leverage SMS marketing? MORE
With nearly all phones equipped with SMS capabilities, and with consumers reading virtually every text within minutes after receipt, why is it that businesses still choose to forego this channel and rely solely on mobile optimized websites and native applications? SMS as a gateway channel. MORE
As part of the process of starting your SMS (short message service is another way to say “text message”) campaign, you have to get your customers and prospects to opt-in. One of the most popular uses for text messaging is SMS marketing. MORE
Marketing Via SMS. The way of SMS marketing is proved accomplished in many different companies and corporations such as Coca Cola, Domino Pizza, and Walmart. SMS will match both the needs of the consumer as they just want rapid and easiest manner. MORE
While mobile phones used to only really work effectively with SMS, you now have SMS, email, and push notifications. Fred Wilson had an excellent post up this morning titled Social Media’s Secret Weapon – Email. I completely agree that email is the key communications channel for social media and have written about this before in posts like 100% Click Through Rate , Email – The Original Social Graph and Email Is Still The Best Login. MORE
Mobile chipotle smsI love Chipotle. Carnitas soft tacos. Lime-ified chips. Game over. If I can’t get to a Chick-fil-A , or its Sunday, I’m headed to Chipotle. And their mobile app and online ordering are great. Facebook goodness , check. But this is kinda disappointing. MORE
In both cases, we care about voice, data, and SMS, but don’t have to have an iPhone (e.g. I’m spending some time in Europe (Paris and Tuscany) this summer and trying to figure out the best cell phone approach for me and Amy. We are both iPhone users – me on AT&T and her on Verizon. In both cases, the “use your US iPhone in Europe&# seems like a total fail on pricing so we are looking for other options. MORE
To be clear, the desire to send and receive short messages isn't going away--but the need to send them via the SMS protocol may become extinct. As smart phones grew in popularity, developers built mobile apps using Twitter's API, moving the majority of tweets off of SMS and into the data stream. If you're a developer, why would you use costly SMS when you can send free messages over data--unless you really have to because of coverage problems or phone sophistication? MORE
The solution, called Cloud SMS , is a free today and will expand into premium offerings very quickly. StillSecure and Cloud SMS are in the SoftLayer Tech Partner Marketplace , being promoted to SoftLayer’s 23,000 customers. StillSecure has been nailing it in the service provider segment with deals with XO , ViaWest , CoreSite, and others recently. MORE
While SMS marketing is not a new marketing tool, you still have plenty of time to benefit from the industry’s new wave. Grow Marketing & Sales digital marketing marketing online marketing sms marketing MORE
Wonga, the well known short term lender, is being used as the front for an email and SMS phishing scam perpetrated by a gang on internet fraudsters. The scam starts with an email or SMS being sent to customers, purported by Wonga South Africa, to a diverse range of recipients. MORE
Textedly – Send bulk SMS messages to customers or prospects. Weekend Favs February 9 written by John Jantsch read more at Duct Tape Marketing. My weekend blog post routine includes posting links to a handful of tools or great content I ran across during the week. I don’t go into depth about the finds, but encourage you to check them out if they sound interesting. The photo in the post is a favorite for the week from an online source or one that I took out there on the road. MORE
I’ll put up with the nightmare of porting my phone number around, which I expect will end in tears, but fortunately, I use Google Authenticator instead of SMS for two-factor authentication, so at least that won’t be a miserable pain in the ass. MORE
This infographic from SMS Store Traffic aims to give a comprehensive guide on how to increase the number of customers that your store gets in the door. MORE
We’ve been investing in protocols like SMTP, RSS, XML, and SMS for years and expect to continue doing this. We’ve put up a post on the Foundry Group site about a new theme of ours we are calling Distribution. We’ve been investing in this theme for a while but have continued to formulate exactly how we think about it. I’ve talked about our thematic approach to investing many times in the past. MORE
SMS marketing. SMS marketing receives a response rate of 45%, while email only elicits a 6% response rate. Moreover, it’s a form of communication your customers want ; approximately 70% of customers in recent studies indicated a desire for SMS communication with businesses. But despite this and the relatively low cost of SMS marketing, it’s still a largely untapped marketing resource. How can your business effectively leverage SMS marketing? MORE
However, it seems like with smartphones (iPhone/Android) we tend to be more conservative and keep the phone default options for calls, emails or sms notifications. The app currently supports facebook, twitter, gmail and SMS notifications. MORE
Since I was traveling with three other people at the conference, I set up an sms network and we were all able to keep in touch, letting each other know where we were, which sessions were going well, where the best coffee was, etc. MORE
We previously looked at YourAM , a web-based application that automatically organize and manage business appointments in real time via the web and SMS, designed specially for small service-focused businesses that need to handle appointments for groups of people. MORE
Nearly every startup and small business can use SMS marketing to engage with customers and improve key business metrics. Grow Marketing & Sales customer experience Customer Service marketing sms marketing MORE
Leveraging the underused channel of SMS text messaging, retailers can grow their subscriber audiences and experience higher engagement rates than other digital channels like email marketing. Five years ago, TapCommerce CEO & Co-Founder Brian Long had a vision of helping brands deliver customers, revenue, and ROI across mobile devices. MORE
Plus lead-generation strategies can be updated by the flood of new technologies and software, including use of near-field and Bluetooth communications, QR codes, social check-in promotions, mobile search, mobile web, text, SMS, MMS and geolocation. MORE
SMS Campaigns. A few years back, SMS campaigns seemed like they would be the next big thing with mobile marketing, and then the buzz started to fade, which begged the question, “is SMS marketing dead?” What Goes Into Creating An Effective Mobile Marketing Campaign? MORE
A personal digital lifestyle advisor which sends SMS-based ideas about things to do (with a link to an detailed entire plan to make it easier to follow through). Our experience at NextView with other our investments that utilize SMS as a communications channel to reach consumers has shown us that the intimacy and immediacy of text messages delivers unparalleled deliberate attention and a call to action. Sometimes we just need little push to take action. MORE
23-percent have mobile-ready websites, 20-percent use SMS to reach customers and 14-percent even employ mobile apps. Holidays are important to small businesses because consumers spend a lot during festive seasons. MORE
This means digital marketing can cover anything from PPC (Pay-Per-Click) campaigns, videos, emails, apps, blogs, emails or even SMS messaging. They give you actual insights into how many impressions you got, how many people watched your video, read your email or opened your SMS message. MORE
They’re also using social media, live chat, and SMS/text to make these or other similar inquiries. You might have heard by now about the amazing benefits of cloud-based software and services, but haven’t yet tried them for yourself. MORE
Slack, iMessage, SMS. The phrase “dedupe your processes” was created at a board meeting I was at last week. If you know our portfolio, you probably can figure out which board meeting it was based on the use of the word dedupe. It was part of a conversation where the goal of “Simplify Simplify Simplify”, which had been turned into “Simplify Simplify Simplify “, was finally listed as “Simplify” It sounds so obvious. MORE
Sakay.ph , a web- and SMS-based app that gives commuters printable transit directions for. Rklamo , an app that provides a tipping mechanism via SMS for PUV drivers with good behavior, received the Voter’s Choice award. MORE
This week I found Crate, a tool the turns up content to share via your Buffer account, Front, an API tool that lets you bring your email, SMS, Tweets and chat into one place, and In Progress , a book created by a font designer. Front – API that unifies mail, chat, SMS and tweets. MORE
Strategy #4 – Send Out SMS Messages. If any existing app users have opted to receive SMS text messages alert from you, you can send them text messages mentioning your referral program and the points that can be earned for it. MORE
Email remains the best way to get me, although I will continue 1:1 interaction via whatever channels find their way to me (SMS, txt, FBM, LI, DM). I turned 51 today. I’ve been telling people I’m 33 (since that’s my age in hex) and when I feel like having people say “whoa – you look a lot younger than that” I say I’m 63 (since that’s my age in octal). MORE
Another feature that has proven to work well on mobile are SMS invoices. Research seems to suggest that, on average, SMS is more engaging than email. You’ve probably had to ask yourself: Why don’t my clients pay on time? MORE
Integrating SMS into Existing Marketing Efforts. First, what is SMS? SMS stands for Sell More Stuff! SMS actually stands for Short Message Service and is a standardized protocol for sending text messages between devices. The SMS-enabled device you are most familiar with is probably within arm’s length of you right now. This keyword is quite literally the key to subscribing to your opt-in SMS distribution list. Examples of Integrating SMS. MORE
WunWun was a delivery service that provided customers with delivery of any goods that they needed and did so with a unique SMS element. The company would use SMS to provide customers with updates on their delivery and allow alterations to be made on orders. MORE
When we talk to businesses and non-profits about text message (SMS) marketing, there are a few misconceptions that commonly come up. The effective and legal way to do SMS marketing is to grow your own list through campaigns promoted to your targeted audience. MORE
In a nutshell, cloud telephony is all your required voice and SMS services managed in the cloud. Provide important updates via voice recorded messages or SMS, to keep customers informed when required. by Ambarish Gupta, CEO and founder of Knowlarity Communications. MORE
Don’t we all hate email or SMS spam – those meaningless, time-wasting pieces of unsolicited digital miscommunication masquerading as marketing messages, for example. Aside from email spam, SMS spam is an increasingly pressing issue worldwide. MORE
Modern human rarely uses SMS or MMS, even e-mail already, giving it up for online messengers. Like it or not, technology is already far ahead of us, transforming our everyday life into something more than just existence. Every part of it is evolving fast, not leaving out any smallest detail. MORE
SMS marketing. SMS marketing receives a response rate of 45%, while email only elicits a 6% response rate. Moreover, it’s a form of communication your customers want ; approximately 70% of customers in recent studies indicated a desire for SMS communication with businesses. But despite this and the relatively low cost of SMS marketing, it’s still a largely untapped marketing resource. How can your business effectively leverage SMS marketing? MORE
SMS Related Topics 
YFS Magazine
MARCH 20, 2019
Nearly every startup and small business can use SMS marketing to engage with customers and improve key business metrics. Grow Marketing & Sales customer experience Customer Service marketing sms marketing
YFS Magazine
OCTOBER 20, 2017
When it comes to SMS marketing, keep it simple and don't make your audience think too hard about what you’re saying or what you want from them. Grow Marketing & Sales marketing sms marketing
YFS Magazine
APRIL 4, 2018
While SMS marketing is not a new marketing tool, you still have plenty of time to benefit from the industry’s new wave. Grow Marketing & Sales digital marketing marketing online marketing sms marketing
crowdSPRING Blog
OCTOBER 3, 2016
SMS marketing. SMS marketing receives a response rate of 45%, while email only elicits a 6% response rate. Moreover, it’s a form of communication your customers want ; approximately 70% of customers in recent studies indicated a desire for SMS communication with businesses. But despite this and the relatively low cost of SMS marketing, it’s still a largely untapped marketing resource. How can your business effectively leverage SMS marketing?
crowdSPRING Blog
OCTOBER 3, 2016
SMS marketing. SMS marketing receives a response rate of 45%, while email only elicits a 6% response rate. Moreover, it’s a form of communication your customers want ; approximately 70% of customers in recent studies indicated a desire for SMS communication with businesses. But despite this and the relatively low cost of SMS marketing, it’s still a largely untapped marketing resource. How can your business effectively leverage SMS marketing?
crowdSPRING Blog
OCTOBER 3, 2016
SMS marketing. SMS marketing receives a response rate of 45%, while email only elicits a 6% response rate. Moreover, it’s a form of communication your customers want ; approximately 70% of customers in recent studies indicated a desire for SMS communication with businesses. But despite this and the relatively low cost of SMS marketing, it’s still a largely untapped marketing resource. How can your business effectively leverage SMS marketing?
Up and Running
AUGUST 2, 2012
Integrating SMS into Existing Marketing Efforts. First, what is SMS? SMS stands for Sell More Stuff! SMS actually stands for Short Message Service and is a standardized protocol for sending text messages between devices. The SMS-enabled device you are most familiar with is probably within arm’s length of you right now. This keyword is quite literally the key to subscribing to your opt-in SMS distribution list. Examples of Integrating SMS.
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The Next Web
NOVEMBER 1, 2013
With nearly all phones equipped with SMS capabilities, and with consumers reading virtually every text within minutes after receipt, why is it that businesses still choose to forego this channel and rely solely on mobile optimized websites and native applications? SMS as a gateway channel.
Austin Startup
APRIL 28, 2010
Red Oxygen , one of the world’s leading developers and distributors of Enterprise SMS / Text messaging software applications and services, is bringing the speed, security and convenience of text messaging to healthcare companies around the world. Red Oxygen provides SMS gateway solutions integrated into Microsoft Outlook, Lotus Notes and also via the Web and will be the first SMS technology to support Microsoft Office 2010 and SharePoint 2010.
Startup Professionals Musings
MARCH 3, 2013
Yet the use of SMS text messaging for all purposes, including business, has grown consistently worldwide since it was introduced 20 years ago, to an estimated 7 trillion/year, according to the Quora statistics website. text messaging SMS twitter body langauge business
The Startup Magazine
APRIL 11, 2018
Strategy #4 – Send Out SMS Messages. If any existing app users have opted to receive SMS text messages alert from you, you can send them text messages mentioning your referral program and the points that can be earned for it.
YoungUpstarts
MARCH 28, 2019
Marketing Via SMS. The way of SMS marketing is proved accomplished in many different companies and corporations such as Coca Cola, Domino Pizza, and Walmart. SMS will match both the needs of the consumer as they just want rapid and easiest manner.
View from Seed
JULY 11, 2018
A personal digital lifestyle advisor which sends SMS-based ideas about things to do (with a link to an detailed entire plan to make it easier to follow through). Our experience at NextView with other our investments that utilize SMS as a communications channel to reach consumers has shown us that the intimacy and immediacy of text messages delivers unparalleled deliberate attention and a call to action. Sometimes we just need little push to take action.
Jeff Hilimire
MAY 5, 2011
Mobile chipotle smsI love Chipotle. Carnitas soft tacos. Lime-ified chips. Game over. If I can’t get to a Chick-fil-A , or its Sunday, I’m headed to Chipotle. And their mobile app and online ordering are great. Facebook goodness , check. But this is kinda disappointing.
Up and Running
JUNE 20, 2017
As part of the process of starting your SMS (short message service is another way to say “text message”) campaign, you have to get your customers and prospects to opt-in. One of the most popular uses for text messaging is SMS marketing.
Jeff Hilimire
OCTOBER 18, 2010
Since I was traveling with three other people at the conference, I set up an sms network and we were all able to keep in touch, letting each other know where we were, which sessions were going well, where the best coffee was, etc.
YoungUpstarts
JANUARY 6, 2017
WunWun was a delivery service that provided customers with delivery of any goods that they needed and did so with a unique SMS element. The company would use SMS to provide customers with updates on their delivery and allow alterations to be made on orders.
YoungUpstarts
FEBRUARY 4, 2015
This infographic from SMS Store Traffic aims to give a comprehensive guide on how to increase the number of customers that your store gets in the door.
YoungUpstarts
OCTOBER 1, 2013
Don’t we all hate email or SMS spam – those meaningless, time-wasting pieces of unsolicited digital miscommunication masquerading as marketing messages, for example. Aside from email spam, SMS spam is an increasingly pressing issue worldwide.
YoungUpstarts
JUNE 10, 2011
We previously looked at YourAM , a web-based application that automatically organize and manage business appointments in real time via the web and SMS, designed specially for small service-focused businesses that need to handle appointments for groups of people.
YoungUpstarts
SEPTEMBER 29, 2015
Wonga, the well known short term lender, is being used as the front for an email and SMS phishing scam perpetrated by a gang on internet fraudsters. The scam starts with an email or SMS being sent to customers, purported by Wonga South Africa, to a diverse range of recipients.
Feld Thoughts
SEPTEMBER 26, 2011
The solution, called Cloud SMS , is a free today and will expand into premium offerings very quickly. StillSecure and Cloud SMS are in the SoftLayer Tech Partner Marketplace , being promoted to SoftLayer’s 23,000 customers. StillSecure has been nailing it in the service provider segment with deals with XO , ViaWest , CoreSite, and others recently.
Up and Running
JANUARY 16, 2017
Another feature that has proven to work well on mobile are SMS invoices. Research seems to suggest that, on average, SMS is more engaging than email. You’ve probably had to ask yourself: Why don’t my clients pay on time?
YoungUpstarts
APRIL 16, 2018
Apps popularly started out as a means for communication (call, SMS), which then evolved to a platform for content consumption in the early stages of data (news, MMS and YouTube), and finally to what we now define as demand services (food delivery, transport and e-commerce).
Feld Thoughts
JUNE 15, 2017
I’ll put up with the nightmare of porting my phone number around, which I expect will end in tears, but fortunately, I use Google Authenticator instead of SMS for two-factor authentication, so at least that won’t be a miserable pain in the ass.
VC Cafe
AUGUST 3, 2011
However, it seems like with smartphones (iPhone/Android) we tend to be more conservative and keep the phone default options for calls, emails or sms notifications. The app currently supports facebook, twitter, gmail and SMS notifications.
YoungUpstarts
JANUARY 18, 2019
They’re also using social media, live chat, and SMS/text to make these or other similar inquiries. You might have heard by now about the amazing benefits of cloud-based software and services, but haven’t yet tried them for yourself.
YoungUpstarts
AUGUST 17, 2015
In a nutshell, cloud telephony is all your required voice and SMS services managed in the cloud. Provide important updates via voice recorded messages or SMS, to keep customers informed when required. by Ambarish Gupta, CEO and founder of Knowlarity Communications.
YoungUpstarts
OCTOBER 16, 2013
Sakay.ph , a web- and SMS-based app that gives commuters printable transit directions for. Rklamo , an app that provides a tipping mechanism via SMS for PUV drivers with good behavior, received the Voter’s Choice award.
Duct Tape Marketing
OCTOBER 24, 2013
When we talk to businesses and non-profits about text message (SMS) marketing, there are a few misconceptions that commonly come up. The effective and legal way to do SMS marketing is to grow your own list through campaigns promoted to your targeted audience.
Duct Tape Marketing
FEBRUARY 9, 2019
Textedly – Send bulk SMS messages to customers or prospects. Weekend Favs February 9 written by John Jantsch read more at Duct Tape Marketing. My weekend blog post routine includes posting links to a handful of tools or great content I ran across during the week. I don’t go into depth about the finds, but encourage you to check them out if they sound interesting. The photo in the post is a favorite for the week from an online source or one that I took out there on the road.
The Startup Magazine
MARCH 6, 2019
This means digital marketing can cover anything from PPC (Pay-Per-Click) campaigns, videos, emails, apps, blogs, emails or even SMS messaging. They give you actual insights into how many impressions you got, how many people watched your video, read your email or opened your SMS message.
View from Seed
FEBRUARY 1, 2018
Leveraging the underused channel of SMS text messaging, retailers can grow their subscriber audiences and experience higher engagement rates than other digital channels like email marketing. Five years ago, TapCommerce CEO & Co-Founder Brian Long had a vision of helping brands deliver customers, revenue, and ROI across mobile devices.
Feld Thoughts
JUNE 10, 2011
In both cases, we care about voice, data, and SMS, but don’t have to have an iPhone (e.g. I’m spending some time in Europe (Paris and Tuscany) this summer and trying to figure out the best cell phone approach for me and Amy. We are both iPhone users – me on AT&T and her on Verizon. In both cases, the “use your US iPhone in Europe&# seems like a total fail on pricing so we are looking for other options.
Feld Thoughts
MAY 14, 2011
While mobile phones used to only really work effectively with SMS, you now have SMS, email, and push notifications. Fred Wilson had an excellent post up this morning titled Social Media’s Secret Weapon – Email. I completely agree that email is the key communications channel for social media and have written about this before in posts like 100% Click Through Rate , Email – The Original Social Graph and Email Is Still The Best Login.
Duct Tape Marketing
MARCH 12, 2016
This week I found Crate, a tool the turns up content to share via your Buffer account, Front, an API tool that lets you bring your email, SMS, Tweets and chat into one place, and In Progress , a book created by a font designer. Front – API that unifies mail, chat, SMS and tweets.
Duct Tape Marketing
APRIL 10, 2018
SMS Campaigns. A few years back, SMS campaigns seemed like they would be the next big thing with mobile marketing, and then the buzz started to fade, which begged the question, “is SMS marketing dead?” What Goes Into Creating An Effective Mobile Marketing Campaign?
YoungUpstarts
DECEMBER 9, 2018
Modern human rarely uses SMS or MMS, even e-mail already, giving it up for online messengers. Like it or not, technology is already far ahead of us, transforming our everyday life into something more than just existence. Every part of it is evolving fast, not leaving out any smallest detail.
Feld Thoughts
JULY 25, 2016
Slack, iMessage, SMS. The phrase “dedupe your processes” was created at a board meeting I was at last week. If you know our portfolio, you probably can figure out which board meeting it was based on the use of the word dedupe. It was part of a conversation where the goal of “Simplify Simplify Simplify”, which had been turned into “Simplify Simplify Simplify “, was finally listed as “Simplify” It sounds so obvious.
Startup Professionals Musings
AUGUST 17, 2018
Plus lead-generation strategies can be updated by the flood of new technologies and software, including use of near-field and Bluetooth communications, QR codes, social check-in promotions, mobile search, mobile web, text, SMS, MMS and geolocation.
Feld Thoughts
FEBRUARY 21, 2011
We’ve been investing in protocols like SMTP, RSS, XML, and SMS for years and expect to continue doing this. We’ve put up a post on the Foundry Group site about a new theme of ours we are calling Distribution. We’ve been investing in this theme for a while but have continued to formulate exactly how we think about it. I’ve talked about our thematic approach to investing many times in the past.
Feld Thoughts
DECEMBER 1, 2016
Email remains the best way to get me, although I will continue 1:1 interaction via whatever channels find their way to me (SMS, txt, FBM, LI, DM). I turned 51 today. I’ve been telling people I’m 33 (since that’s my age in hex) and when I feel like having people say “whoa – you look a lot younger than that” I say I’m 63 (since that’s my age in octal).
YoungUpstarts
DECEMBER 19, 2011
23-percent have mobile-ready websites, 20-percent use SMS to reach customers and 14-percent even employ mobile apps. Holidays are important to small businesses because consumers spend a lot during festive seasons.
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