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The Crazy Marketing Campaigns That Actually Worked

YoungUpstarts

The stunt went viral, with the app receiving plenty of publicity. For just $100,000, 20 computers and a free website design, the company bought the naming rights to the small Oregon town of Halfway for one year – renaming the town Half.com, becoming the first dotcom city in America. Tommy Hilfiger Corporation. Confused.com.

Campaign 100
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Top Social Media Measurement and Tracking Tools

www.foliomag.com

); E-Mail Alert Sign-Up. --> Subscribe Now. --> Media Kit. --> About FOLIO. B2B: Business Media. Consumer Media. E-Media Summit -->. Top Social Media Measurement and Tracking Tools. Erin Hoskins, Senior Marketing Director, New Media, Meredit h. Erin Hoskins, Senior Marketing Director, New Media, Meredit h.