The Stairstep Approach to Bootstrapping
Software By Rob
MARCH 26, 2015
I started embracing it as a framework on my podcast around 2010, and in 2013 I gave it a name. In my case, that meant getting good at SEO with my first project, instead of trying to learn SEO, Adwords, Facebook ads, etc. I call it The Stairstep Approach. Getting those initial early sales is a big win. all at once.
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