How Betancourt Lopez Used Viral, Influencer Marketing to Grow Hawkers Brand
The Startup Magazine
JULY 20, 2021
With a viral approach to marketing and customer-friendly pricing, Hawkers today is sold primarily online and in 50 countries. Following the financial commitment, Betancourt Lopez was named Hawkers company president and Arévalo became the company’s executive chairman in November 2016. million sunglasses units.
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