Presentation SCRUM Software Developers Software Development 
ConversionXL
JULY 15, 2020
The differences between how agility manifests in a marketing team vs. a software team can be striking. While software developers prefer more prescriptive methods, like Scrum , marketers borrow heavily from the Kanban framework. There are other differences. Image source ). Image source ). What will I do today?
crowdSPRING Blog
OCTOBER 25, 2016
As Marketer Gizmo explains : When they hear the phrase “agile marketing,” most people think of the Scrum methodology. Featuring sprints, daily standup meetings, and a public “to-do” list known as the Backlog, Scrum is one of the most popular frameworks for implementing departmental agility.
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Feld Thoughts
MAY 28, 2015
I remember my friend Ryan Martens sitting down with me and Chris Wand around 2001 and walking us through his idea for changing the how he approached managing the software development process. To the extended Rally Software family past and present – congratulations. Rally started out life as F4 Technologies.
The Next Web
SEPTEMBER 8, 2013
It is a chance to understand what skeletons might be buried in the territory between the present and the goal. Talking scrum to creative won’t work as well as to developers. It is a chance for you to share about yourself and what you are trying to accomplish. Leave together hungry, return full and ready to act.
Startup Lessons Learned
MARCH 16, 2009
XP and Scrum don’t have much to say - they punt. Ever since that time, I have struggled to explain how the feedback loop in customer development should interface with the feedback loop in product development. What causes projects like this to fail in traditional software development is that the solution is unknown.
Startup Lessons Learned
SEPTEMBER 15, 2008
But by taking advantage of open source, agile software, and iterative development, lean startups can operate with much less waste. I am heavily indebted to earlier theorists, and highly recommend the books Lean Thinking and Lean Software Development. The lean startup is an application of Lean Thinking. No more, no less.
Startup Lessons Learned
DECEMBER 6, 2008
When youve mastered that, consider adding operations, customer service, marketing, product management, business development - the idea is that when the team needs to get approval or support from another department, they already have an "insider" who can make it happen. At IMVU, we found 60 days was just about right.
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