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Transcript of Why Local SEO is an Important Lead Generation Channel

Duct Tape Marketing

Transcript of Why Local SEO is an Important Lead Generation Channel written by John Jantsch read more at Duct Tape Marketing. He is a local SEO, website building, and lead generation expert, and also the co-author of a book called Local Lead Generation, and he just so happens to also be a member of the Duct Tape Marketing consultant network.

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Optimize for Branded Search to Create a More Effective Sales Funnel

ConversionXL

Branded search happens whenever someone types a search query that contains your brand or product name. Those searching your brand name directly are more likely to convert into customers compared to those who randomly find you in search. What is branded search? There are of course, other options depending on your needs.

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