Lousy Products Might Break Your Bones – But A Name Will Seldom Hurt You
infochachkie.com
DECEMBER 5, 2011
Microsoft – Initially descriptive of the company’s software developed for the “micro” computer market, which eventually evolved into the “personal” computer market. infoChachkie. Hands-on startup advice for emerging entrepreneurs. With a name like Smucker’s, it has to be good.” Great product names help and bad product names hurt.
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