Both Sides of the Table

JUNE 27, 2011

Because market is such a broad topic, I’m restricting these lessons to PR marketing (as opposed SEO, SEM, product marketing, etc.). Where Stealth is Good – There’s a lot of discussions on the web about whether startups should be stealthy before they launch or not. Most people totally advise against stealth.

Early Stage 380

Early Stage Stealth Marketing Startup 380

www.reincubate.com

FEBRUARY 1, 2010

Email us or call +44 (0) 844 3579899 home about services blog labs Chief Technology Officer job description (for web, start-up or corporate) « Upgraded your iPhone to OS 3 but files are missing? We think the most important principle is that the CTO is the go-to point for all technology in the business.

Fractional CTO 40

Fractional CTO CTO Technical Review CTO Hire 40

Both Sides of the Table

MAY 15, 2010

What are “Reg D” filings with the SEC and why does this make it harder to stay in stealth mode? I asked some of the participating VCs, and they told me their attorneys had figured out a way to keep their stealth-mode companies stealthy.Yes, this strategy is not for every company. We spoke briefly about why.

Stealth 285

Stealth SEC Advertising Accredited Investor 285

Both Sides of the Table

FEBRUARY 21, 2010

By now we all know that the largest part of the online spend has been SEM (search engine marketing) where people buy CPC (cost per click) links to display alongside the “organic&# search results in the search engine. We can technology enable offline advertising. It’s still in stealth but plans to make announcements soon.

Advertising 284

Advertising Las Vegas Affiliate RSS 284

VC Cafe

JULY 6, 2010

The company is still in stealth… May 24, 2010 - Taykey announced that it has raised an undisclosed amount in a round of funding from new investor Sequoia Capital. Given that Sequoia is also invested in Kenshoo for SEM campaign management, we can help but wonder if the fund is doubling down on advertising management solutions?

Private Equity 98

Private Equity Venture Capital Equity 98

VC Cafe

JULY 6, 2010

The company is still in stealth… May 24, 2010 - Taykey announced that it has raised an undisclosed amount in a round of funding from new investor Sequoia Capital. Given that Sequoia is also invested in Kenshoo for SEM campaign management, we can help but wonder if the fund is doubling down on advertising management solutions?

Private Equity 98

Private Equity Venture Capital Equity 98