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Target market advisory boards

Austin Startup

This is useful for a number of reasons, the most obvious of which is to help you navigate the right channels in your vertical and open doors to potential customers. And founding teams with limited operational backgrounds in their vertical or domain will create doubt. (An Never discount the power of a warm intro.

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25 Best Startup Failure Post-Mortems of All Time

www.chubbybrain.com

Don’t exacerbate the issue by needing to figure out how to deal with a large equity deadweight on your hands (investors won’t like that the #2 stakeholder is absent, even estranged, from your company). So, the best way of dealing with this issue is to take a long, long vesting period for all major sweat equity founders.

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Think Your Start-up Is Venture Worthy? Think Again.

techcrunch.com

The cost of money is steep, and only works in certain verticals, of which software is NOT one. First it makes it prohibitively risky to develop software intellectual property as a means to build equity — because your competitor could just give it away! . The overwhelming success of Opensource is a game changer. the article here.