ConversionXL

MARCH 19, 2020

Jocz , you may need to change how you segment your audience: Marketers typically segment according to demographics (“over 40,” say, or “new parent” or “middle income”) or lifestyle (“traditionalist” or “going green”). Hyundai’s Assurance program, which debuted during the 2007–08 financial crisis, is a great example.

Marketing 121

Marketing Campaign Non-Compete Lean 121

Up and Running

OCTOBER 17, 2018

That’s a fancy way of saying that these entrepreneurs used business planning to start the process of talking with potential customers, working with business partners, starting to look for funding, and gathering other information they needed to start their business. Fraser, S., & Greene, F. doi: 10.1016/j.jbusvent.2008.10.007.

Business Plan 263

Business Plan Oregon Lean Elevator Pitch 263

Up and Running

MARCH 9, 2015

That’s a fancy way of saying that these entrepreneurs used business planning to start the process of talking with potential customers, working with business partners, starting to look for funding, and gathering other information they needed to start their business. Fraser, S., & Greene, F. doi: 10.1016/j.jbusvent.2008.10.007.

Business Plan 60

Business Plan Oregon Lean Elevator Pitch 60

YoungUpstarts

NOVEMBER 9, 2011

The KISS frontman started off selling the KISS-themed coffin online in 2001 and launched the newest versions of the “KISS Kasket” early in 2011. Shue and a partner created CafeMom, a social networking site for moms to share worries, tips, and stories. until 2007, and Manson decided to jump into the newly opened market.

Switzerland 150

Switzerland Georgia Jordan Florida 150