Remove 2002 Remove Guerilla Remove Social Media Remove Viral
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Guerrilla Marketing: Growth Hacking Your Startup

ReadWriteStart

Another really great example of this tactic was in 2002 when Sony hired actors to walk around cities and ask strangers to take selfies with them. Silbermann used to stop into Apple stores on his way home from work and change all the browsers on the Macs and iPhones to the Pinterest homepage. .

Marketing 156
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6 Guerrilla Marketing Tactics For New Businesses

YoungUpstarts

One of the most memorable campaigns was launched by Sony Ericsson back in 2002 in the early days of cell phones with a digital camera. Social media. It would be unfair to skip social media platforms as the most obvious and easily utilized channels for guerrilla marketing tactics.

Flash 162
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5 great viral marketing campaigns (and what small businesses can learn from them!)

crowdSPRING Blog

Finally, we work hard to create marketing value in the social media space and work to engender word-of-mouth and the viral effect. OK Go is an indy rock band formed in 2002, with three albums released since their inception. The Obama campaign and viral video. Burger King’s brave new world. Yes we can!

Viral 107