Remove 2004 Remove Community Remove PR Remove Sweat Equity
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Master of Customer Acquisition, Matt Coffin, On Startups …

Both Sides of the Table

I figured if Matt was on the verge of bankruptcy and one mentor changed his trajectory, what if we had a formalized, community-wide program? o Huge on PR, “Be Everywhere” is his motto – fly to NY, proactively everywhere he could get press. To make PR big you need to find a way to “make news”.

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25 Best Startup Failure Post-Mortems of All Time

www.chubbybrain.com

Luckily, the startup community often courageously shares their stories – even when things don’t end well. Three notes before we begin: After reading these, you realize more than ever that the startup community is really like no other. Too much PR, too early. It takes a lot of work to build a community.