Excellent Analytics Tips #20: Measuring Digital "Brand Strength"
Occam's Razor
MAY 14, 2012
Bonus One: Read: Brand Measurement: Analytics & Metrics for Branding Campaigns ]. There are many different tools, both online and offline, that measure the elusive metric called brand strength. You can see that eBay (green) rose for a while but has been essentially flat. This is interesting. This is a lot more interesting.
128 
Let's personalize your content