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Demand Generation: 7 Tactics to Fuel Your Funnel

ConversionXL

Without awareness and leads, you’re missing out on opportunities to close sales and grow your business. This has changed how buyers interact with sales. More than two-thirds of buyers have researched your solution (and others’) before talking to sales. Plus, 60% prefer not to interact with sales reps at all.

Demand 115
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Sales Forecasting-a blend of art and science

BeyondVC

I was quite frustrated recently when one of my portfolio companies presented the board with a 2004 revenue forecast which was not based on reality. Yes, there is always a mysterious aura about forecasting sales, and it is alot of art, but to the extent you can bring some science and process into it, the better off you are.