Remove 2007 Remove Conversion Remove Direct Marketing Remove Hiring
article thumbnail

Why Tim Cook is Steve Ballmer and Why He Still Has His Job at Apple

Steve Blank

And is moving the company into augmented reality and conversational AI. While they’ll likely never regain the market dominance they had in the 20 th century, (their business model continues to be extremely profitable) Nadella likely saved Microsoft from irrelevance. Between 2001 to 2008, Jobs reinvented the company three times.

Azure 120
article thumbnail

Why Tim Cook is Steve Ballmer and Why He Still Has His Job at Apple

Steve Blank

And is moving the company into augmented reality and conversational AI. While they’ll likely never regain the market dominance they had in the 20 th century, (their business model continues to be extremely profitable) Nadella likely saved Microsoft from irrelevance. Between 2001 to 2008, Jobs reinvented the company three times.

Azure 120
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Measuring Incrementality: Controlled Experiments to the Rescue!

Occam's Razor

But if you have access to some or all of that (or can hire good external consultants), then your rewards will be very close to entering heaven. Marketing heaven that is. To make the case for controlled experiments I want to share with you one simple, real world example I was involved with. Do the best you can.

.Net 119
article thumbnail

Google VP: Here's How to Get Bought By Us

mashable.com

The search giant’s VP of Corporate Development, along with CEO Larry Page, signs off on the dozens of acquisitions and acqui-hires made every year, large and small. In July 2007 Google acquired web security and archiving company Postini for $625 million. billion in April 2007. billion in April 2007. DoubleClick.