Getting The Website Information Architecture Right: How to Structure Your Site for Optimal User Experiences
ConversionXL
MARCH 19, 2013
Step #3: Metadata, scenarios, pages. There are several good methods to do this, but here’s one that I like to use: Figure out the metadata. Metadata is information about information. If you browse around and can’t find it, it’s a sign of bad metadata. More on the importance of metadata. Plan for it!
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