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[Singapore][Event] Day 2 Of ad:tech Singapore 2012 Shows Mobile Promise

YoungUpstarts

The first day of ad:tech Singapore 2012 gave digital marketers and industry observers a glimpse of the continued growth of the role of technology and digital media in marketing and advertising in the Asia Pacific. billion in 2015; and. · Social media is under-attributed by about 80% because of last-click attribution.

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How Mobile Has Impacted the Customer Journey

Duct Tape Marketing

Mobile searches with the phrase “near me” and “can I buy” or “to buy” increased by 500 percent between 2015 and 2017. By entering this search term, they’re able to quickly check out your website, read reviews, and even find your hours and location on a map.

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So you say you want to be a Product Manager …?

Austin Startup

TL;DR Product management is a unique and poorly understood discipline, especially as it applies to software and other tech-related companies. Product management is a unique and poorly understood discipline, especially as it applies to software and other tech-related companies. There’s usually also a little je ne sais quoi?—?a

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Speech recognition anyone? AT&T; opens up Watson API

gigaom.com

Tech News and Analysis. AT&T promised in April to open Watson up to general development, but on Monday AT&T SVP for technology and network operations John Donovan made the launch official in a blog post , revealing seven different “contexts,” or language libraries, that app builders can access to speechify their products.

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