A Smart Bear: Startups and Marketing for Geeks
OCTOBER 11, 2010
Great," I always exclaim, sharing the thrill of modern software development, "so how will people find out about this brilliant website?". We're going to use an affiliate program so our customers sell it for us.". Eventually I developed stories like the following, each tuned to a certain category of listener.
Software By Rob
OCTOBER 22, 2009
So I’m in the process of booking speaking engagements over the next several months on how developers can launch and market their first product. If you’re affiliated with a group in California who might be interested in a free speaker, please drop me a line. Check out my book Like this post?
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discuss.joelonsoftware.com
NOVEMBER 1, 2010
2- You could also look at setting up an affiliate marketing program. Find popular, relevant websites and see if you can get them interested in signing up for an affiliate program. There is also an industry of people who put up "independent" review sites and drive a lot of affiliate sales through PPC.
Software By Rob
FEBRUARY 10, 2009
As a software developer I want things in neat little boxes. Just as I go to my friend who’s a brilliant SQL developer to help me with my HAVING clause, I want to go to a marketing genius and have him/her tell me the exact steps I need to take to begin converting visitors to paying customers. I want solid answers.
www.quora.com
JANUARY 16, 2011
Building a scalable, profitable, customer acquisition engine. Affiliated with the Small Business Admin. Ability to create wireframes , HTML mock-ups , other product artifacts that you use to flesh out ideas and test them. Ability to reach users , get ideas in front of them, survey them, get feedback , iterate.
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