mark-zuckerberg-goes-both-ways 
Startup Lessons Learned
DECEMBER 14, 2009
If players with more money than others can simply buy their way to the top of the heap, a multiplayer game fails – because this makes the game un-fun for other players. Each of these four currencies represents a way for a customer to “pay&# for services from a company. And this is true outside of games.
infochachkie.com
DECEMBER 5, 2011
Even though the names of the preceding companies are less than ideal, they clearly did not stand in the way of these organizations’ success. The telephony company Vonage suffers from a name that is both difficult to pronounce and challenging to spell (the proper accent is on “VON”). infoChachkie. What Works? 30M Name In 15 Minutes.
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