Remove beware-the-consultant
article thumbnail

Lousy Products Might Break Your Bones – But A Name Will Seldom Hurt You

infochachkie.com

As noted in Beware The Consultant , such pay-for-hire charlatans barter their time for your money – the more time they trade with you, the more of your money they take. About Who the Heck is Uncle Saul? infoChachkie. When selecting your company and product names, consider the following: Uniquely Familiar. Intuitive URL. Sans Acronyms.

Naming 40
article thumbnail

Lessons Learned: Validated learning about customers

Startup Lessons Learned

In my consulting practice, I sometimes have the opportunity to work with companies like this. Let’s start with a simple question: why do early-stage startups want revenue? We all know why big companies want revenue – it’s one of two critical halves of the formula for profit. And big companies exist to maximize profit.

Customer 167