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Sell More By Being Human and Building Relationships

ConversionXL

We all had a wonderful celebration afterwards and the whole party marched down the street to the post office where the entire town of Portland waved “Bon Voyage!” Or as Davit Meerman Scott puts it : The problem with the B2B happy multicultural conference room with computer shot is that it has become a cliché. We sure did.

Stock 105
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9 Conversion Rate Optimization Principles to Get You Started (If You Can’t Test)

ConversionXL

Be especially ruthless with products and product images: prioritize relevant visuals (namely, high-quality product images) over stuff that’s just “pretty” (e.g. Unlike a great deal of B2B marketing, the page communicates like one human talking to another. How to Be Simple. people and places). Dropbox Business does this beautifully.

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Which Are More Legible: Serif or Sans Serif Typefaces?

alexpoole.info

They point out that of 123 statements about typography in Burt’s book, only three – 3 – were either supported by data or by reference to named sources (Rooum, 1981; Hartley and Rooum, 1983; in Lund, 1995 ). What about what David Ogilvy said in his OGILVY ON ADVERTISING, and elsewhere? Morris, R. Aquilante, K.,