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Transcript of Crafting Growth-Focused Content for Your Business

Duct Tape Marketing

I then moved my family to Kansas to be a music guy out there. That’s what differentiates us from just advertising. And I think that in the early days it was sort of novel that people had content, and obviously like you said, the search engines didn’t have as much content to chew through so they would surface your content.

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Transcript of How to Build a Community Around Your Business

Duct Tape Marketing

Jono Bacon: So we tend to see a lot, particularly online, where people are coming up with all of these hacks and approaches to … You know, examples that you gave, like social media, content, advertising, all of these pieces. In Kansas City. But in the early stages it does require a reasonable chunk of work.