Advertising Guerilla PR Viral 
ReadWriteStart
JULY 6, 2020
With today’s digital presence and fascinations with social media, there are many ways to execute this strategy online as well as viral videos, newsjacking, and even social media competitions that could be considered guerilla marketing. The premise was to bring reality back into online dating. Enter The Bachelorette Canada.
crowdSPRING Blog
SEPTEMBER 13, 2010
Finally, we work hard to create marketing value in the social media space and work to engender word-of-mouth and the viral effect. In April of 2004 Burger King and their agency, Crispin Porter + Bogusky had an insight that led to what was, at the time, the most successful viral effort ever launched by a business: the Subservient Chicken.
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