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Entrepreneurs are Everywhere Show No. 45: Dan Miller and Brian Zuercher

Steve Blank

We were trying out different cities, and I was flying around the country, and we were trying different campaigns and various things, and ultimately they were not working. Through that process, I lost a lot including some relationships with individuals, and I started to develop symptoms of acute anxiety. . Tune in Thursday, Oct.

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Entrepreneurs are Everywhere Show No. 45: Dan Miller and Brian Zuercher

Steve Blank

We were trying out different cities, and I was flying around the country, and we were trying different campaigns and various things, and ultimately they were not working. Through that process, I lost a lot including some relationships with individuals, and I started to develop symptoms of acute anxiety. . Tune in Thursday, Oct.

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Startup Tools

steveblank.com

Reply steveblank , on September 16, 2009 at 7:00 pm said: Greg, The Google Group “Lean Startup Circle&# at [link] is a wonderful repository of Customer Development/Lean Startup success and failure. It’s more reference material. Thus, these pages. I’ll add more as time goes on.

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Less is More, More or Less

Steve Blank

In Customer Development the goal of a minimum feature set is to pare the features of the first product release to the minimum necessary for early customers. And once you got the data you asked for, it still took weeks or months for a marketer to tease out any customer insight and trends from the data. An Epiphany.

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Startup Resources

www.vccafe.com

Steve Blank on Lean Customer Development. Campaign Monitor. web analytics measure marketing campaigns. SEO and campaign management tool. Campaigner - email marketing suite. Campaign Monitor â?? Executive / Advisory Board Compensation. VentureHacks on Startup Advisory Boards â??

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Marketing Metrics 101 for B2B Startups

www.rocketwatcher.com

Timeframes Days target to prospect – this will vary depending on your campaign but over time you will be able to track and compare similar tactics to each other. I do this by program/campaign so I can compare email campaigns to pure advertising (for example). It can also indicate the effectiveness of your salesforce.

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