Remove Affiliate Remove Aggregator Remove Curation Remove RSS
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Advertising Wants to be Measurable – An Investment Thesis

Both Sides of the Table

I believe it is the new form of RSS – the place people go to find out what is happening in the latest news. I covered that topic in my Twitter is RSS post. Twitter is better than RSS – it’s “curated RSS.&# The stream is limited in length and therefore people share links.

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I Wish I'd Known That. [Digital Analytics Edition.]

Occam's Razor

Aggregation of marginal gains! It helped us find new geo's to target, new affiliates to target and more. Produce beautiful analyses tied to business priorities. Get people to take small actions every day and some big ones every month. Go back make more love. Achievable victories, every day. Then came Offermatica. A/B testing!

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