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A Guide to Grow Your Tech Startup

ReadWriteStart

The Founder’s Journey To truly succeed, a founder needs resilience , a consistent capacity to innovate, and the agility to adapt to an ever-changing market. Whether it’s through in-app purchases, subscriptions, or affiliate marketing, diversification is key.

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Effectively Acquire Customers With These 6 Digital Marketing Hacks

The Startup Magazine

Proper SEO: Content is the king, but there are so many kings! However, affiliate marketing remains a great cost-effective way to reach out to new masses. The masses of the internet have gotten bored of the non-relevant cheap content, which makes it easy for your content to soar higher if you give them what they need. By ranking first!

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Lessons Learned: The three drivers of growth for your business.

Startup Lessons Learned

In this model, you take some fraction of the lifetime value of each customer and plow that back into paid acquisition through SEM, banner ads, PR, affiliates, etc. Similarly, it probably makes sense for everyone to take advantage of SEO (hey, its nearly-free traffic). But its not really viral growth, even when its exponential.

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Startup Tools

steveblank.com

Github - Free public repositories, collaborator management, issue tracking, wikis, downloads, code review, graphs Pivotal Tracker – Agile project management tool that enables real time collaboration. WebSequenceDiagrams - sketch sequence diagrams.

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Startup Resources

www.vccafe.com

SEO and Analytics Tutorials. SEO for Startups â?? SEO Digger â?? SEO and campaign management tool. SEO Keyword Analysis Tool. affiliate and referral marketing on the web. Agile project management tool that enables real time collaboration. Agile project management. agile product management.

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Measuring Incrementality: Controlled Experiments to the Rescue!

Occam's Razor

We have to have a robust Affiliate network. Maybe it is Affiliate and Paid Search. If you want to learn how a focus on the bottom-line, especially net profit can change your life, and I mean that literally, please see this video: Agile, Outcomes Driven, Digital Advertising. We have to do Search Engine Optimization.

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See-Think-Do: A Content, Marketing, Measurement Business Framework

Occam's Razor

Then there is Agile for engineering. If I'm doing SEO for keyword cluster xyz, what am I really solving for? Ditto for PPC, your affiliate links (all likely in the Do stage), and your email marketing programs. Oh, and what is that small SEO effort at the very top? And really the list is too long.

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