Hippoland

AUGUST 8, 2018

Forget about traction and hockey stick growth. Very simply, your cost to acquire a customer needs to be lower than the value of that customer (lifetime value). Ads can also be cost-per-click or cost-per-action ads. For example, if you are running affiliate ads for hotels, you might get 3-5% on a sale.

Founder 48

Founder Sales Cycle Affiliate Retention 48

Hippoland

AUGUST 8, 2018

Forget about traction and hockey stick growth. Very simply, your cost to acquire a customer needs to be lower than the value of that customer (lifetime value). Ads can also be cost-per-click or cost-per-action ads. For example, if you are running affiliate ads for hotels, you might get 3-5% on a sale.

Founder 48

Founder Sales Cycle Affiliate Retention 48

Duct Tape Marketing

JULY 26, 2017

Though I would say based on the numbers that I see it’s not like a hockey stick growth, but the growth in people’s desire to listen to the content and people’s desire to create terrific podcast content has really never been higher. I am on an AT 2035, but I do run it through a two channel mixer.

Audio 38

Audio Programming Software Review Hosting 38