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Mercenaries, Missionaries, and Crusaders

View from Seed

The literal definition of a mercenary is a soldier who fights for monetary reward rather than political cause or national affiliation, and in modern times we often use the term as a derogatory description of someone’s attitude or motivations. The Mercenary. The Missionary. But arguably this is most true about the crusader founder type.

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Principles For Low-Budget Marketing Strategies Every Startup Should Know

YoungUpstarts

It honors the state of Michigan and the city of Detroit, cradle of many worldwide talents, including the multi platinum rapper and the multinational car brand. Continuing with the lemon stand example, thanks to the Internet, it now can be advertised in your local neighborhood — even internationally — by easier, more instant and massive ways.

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From Nothing To Something. How To Get There.

techcrunch.com

Here’s the rub: in consumer internet (and often enterprise), if your founding team doesn’t have the chops to get a prototype of your product out and in the hands of a blogger to test and write about, you might as well save yourself a lot of pain – you’re not going anywhere. I don’t know any developers. I need money for the servers.