Affiliate eCommerce SEM Viral 
YoungUpstarts
NOVEMBER 6, 2019
Search Engine Marketing (SEM) can be split into two search strategies: Pay-Per-Click (PPC) refers to how your company bids on keywords that represent the intent of what the customer is looking for, leveraging marketing spend to gain visibility by securing placement at the highest ranks within the search engines.
Up and Running
JULY 26, 2016
These may range from joining an affiliate marketing platform to trying new Google AdWords keywords. For ecommerce, this is based on transaction size, commission, and chances of the user returning. Google AdWords or SEM (expensive). No idea is bad—we write them all on a blackboard and then select the ones we like best.
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