Duct Tape Marketing

JANUARY 25, 2016

For business owners and even for many marketing consultants, search engine optimization can seem like a headache – especially when it comes to any level of technical SEO. In fact, the previous head of Bing Search, Duane Forrester, said at an SMX conference that most people get schema wrong. What does Structured Data do?

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Duct Tape Marketing

JULY 30, 2019

Aaron Weiche: Yeah, two really big high level signals that I look at and put a lot of trust in is one, just what you see when you do a search at Google itself, and that I test is, whether I’m looking for a product, or a hotel, or a service, who’s going to take care of my lawn. Aaron Weiche: Absolutely.

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Startup Lessons Learned

AUGUST 16, 2010

Designed for large businesses, the channels let a company share several types of documents, brand the channel with their own design elements, and then include display advertising, contest promotions, blog aggregation, social media integration and metrics reporting. The idea seemed to SlideShare to be a natural direction.

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