ReadWriteStart

MARCH 8, 2021

PR and reputation management can be huge in getting your brand established. . A catchy name goes a long way to cement your brand in people’s minds, but you’ll also need the help of brand differentiation to distinguish your company from others. . Are you going to grow vertically or horizontally? Adaptability/Agility .

Startup 127

Startup Retention Acquisition Agile 127

ConversionXL

OCTOBER 14, 2021

You work tirelessly to understand your customer, market, and competition so you can differentiate. Brand momentum can be calculated similarly to physical momentum (mass x velocity): Brand momentum = brand mass (your company’s size, reputation, and relevance) x brand velocity (speed of growth, agility in keeping up with industry changes).

Metrics 157

Metrics Marketing Campaign Audience 157

crowdSPRING Blog

DECEMBER 13, 2018

It’s also about the company’s reputation, the way a company’s products and services are advertised, and about a company’s values. Personal branding (how an individual builds their personal reputation) has become popular, especially among influencers. Horizontal vs vertical vs diagonal lines.

Marketing 162

Marketing Charlotte Naming Design 162