Ride a New Set of Unwritten PR Rules to Coverage in the Largest Blogs and Publications on the Planet
Duct Tape Marketing
JULY 25, 2012
Let’s say you have this awesome product that you want to get placed in Wal-Mart. You can go down to Arkansas and try to get the buyer to listen to your compelling story or you can get dozens of would be consumers to go ask dozens of Wal-Mart manages why they don’t carry your awesome product. Think of it this way.
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