Remove Audience Remove Clickthrough Remove Lead Investor Remove Viral
article thumbnail

Finding your One Metric That Matters

leananalyticsbook.com

Communicating this focus to your employees, investors, and even the media will really help you concentrate your efforts. There are three criteria you can use to help choose your OMTM: the business you’re in; the stage of your startup’s growth; and your audience. Third: who is your audience? Am I satisfying that need?

Metrics 58