ConversionXL

SEPTEMBER 17, 2019

Google’s machine learning–based metrics, for example, give you access to insights and audience segments you can put to work immediately in your campaigns. Audiences that have shown explicit intent—such as users who added to cart—make up a tiny portion of traffic. Fixel segments your audience into three categories: Basic; Medium; High.

Artificial Inteligence 131

Artificial Inteligence CPA Campaign Metrics 131

Up and Running

MAY 28, 2015

We recently had Tim Berry, Palo Alto Software founder and business planning expert, present our Bplans audience with his latest advice on lean business planning. You don’t need a CPA. All of this is plan versus actual management, and that’s where we harvest the effort of lean business planning.

Lean 60

Lean Business Plan Video Software Review 60

ConversionXL

APRIL 12, 2017

Use GA Audience for remarketing and targeting. The same audiences you create remarketing campaigns for can be created and used for targeting in GO. You can remarket to them using audiences. Then you can use that same audience for GO targeting. Top keywords, for example, can reveal hidden audiences and segments.

San Antonio 86

San Antonio Metrics B2B Analytics 86