How to Scale Organic Traffic (Without Writing a Million Blog Posts)
ConversionXL
JANUARY 14, 2020
It’s difficult to target personas when you may have hundreds of sub-audiences. Instead, looking at the jobs your audiences are trying to do—and in what context—is more fruitful. Simply describe interactions your target audience has with your product. If you’ve never heard the term scrum or agile before, you’re behind.
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