Mobile Payments: The Trillion Dollar Industry That's Never - AgileVC
Agile VC
JUNE 12, 2012
Swipely is focused on payment marketing, namely unifying loyalty programs and payments for main street merchants. food trucks, farmers market vendors, small retailers, event organizers, etc), most of whom previously didn’t accept credit cards. So not a new store of value and this is basically scenario #1 described above.
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