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How To Create A Brand Name For Your Company

Duct Tape Marketing

How To Create A Brand Name For Your Company written by John Jantsch read more at Duct Tape Marketing. He also has a new book: Brand Naming: The Complete Guide to Creating a Name for Your Company, Product, or Service. 5:20] Are there attributes from a general perspective that your brand name should have? [6:55]

Naming 74
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Transcript of Creating a Winning SEO Strategy

Duct Tape Marketing

I live in Kansas City, Missouri. In other words, if you’re trying to check on results and track results, sometimes it’s a little challenging if your IP address is in Kansas City, Missouri. You’d go look at a website and you’d look at the source code and you’d go what is all this stuff?

SEO 58
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The Venture Capital Secret: 3 Out of 4 Start-Ups Fail

online.wsj.com

Computer Software. NAME Comcast. NAME Verizon Communications. NAME Yahoo. Media & Marketing. Small Business. More Industries. Accounting. Advertising. Broadcasting & Entertainment. Computer Hardware. Consumer Products. Defense & Aerospace. Financial Services & Insurance. Food & Tobacco. Hospitality. Marketing & Strategy.

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Transcript of How to Tap Into the Subscription Economy

Duct Tape Marketing

I know I’ve subscribed for my Kansas City daily paper for years, but I think you’re talking about something much larger than that. I mean, it’s not just consumer media, obviously, and it’s not just software. I came from the B2B software industry. Anne Janzer: Indeed, indeed.

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Transcript of Using Personalized Video to Build Relationships

Duct Tape Marketing

Ethan Beute: We’re a software company. And then you want that positive growth loop or referral engine or whatever language you want to use there, with the online reviews, the positive word of mouth, repeat, purchasing, expanded purchasing, et cetera. And again, I don’t care whether this is B2B, B2C. Open it up.

Video 39