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The Data-Driven Marketer’s Guide to Influencer Marketing

ConversionXL

Everyone from the scrappiest startups to the biggest household name brands are investing in it. Social media has risen like a phoenix from these ashes and represents a unique opportunity for smart marketers to reach customers in different ways. It goes without saying, but when people try to reach particularly big names, they get weird.

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29 Entrepreneurs Explain Why They Started Their Business

Hearpreneur

We were witnessing, firsthand, the dramatic shifts in B2C e-commerce, and the resulting incredible experiences and benefits brands were delivering their retail consumers. The differences between B2C and B2B within the same brands were staggering! We would name our sales intelligence company Vainu.