Remove Bankruptcy Remove Cost Remove Customer Development Remove Sales
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SuperMac War Story 4: Repositioning SuperMac – “Market Type” at.

Steve Blank

Was the company attempting to be a low cost provider by introducing cheaper products to an existing market? While we sometimes cut the price of graphics boards, it was only because we offered our customers no compelling reasons to buy one that was priced equivalently to the market share leaders. No, not really.

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Durant Versus Sloan – Part 1

Steve Blank

Top management was trying to coordinate all of the operating details (sales, manufacturing, distribution and marketing,) across all the divisions and the company almost went bankrupt that year when poor planning led to excess inventory (with unsold cars piling up at dealers and the company running out of cash.)

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The Curse of a New Building « Steve Blank

Steve Blank

This happened to us at SuperMac when our sales skyrocketed. Lets Fix Everything that Was Broken At SuperMac we were excited to finally get out of the crummy tiltup we had occupied since the company emerged from bankruptcy. Are his costs in control? That’s when things went south. Stay hungry, stay lean. A VERY nice office.

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No Business Plan Survives First Contact With A Customer – The 5.2 billion dollar mistake.

Steve Blank

But nine months after the first call was made in 1998, Iridium was in Chapter 11 bankruptcy. When Iridium was first conceived inside Motorola in 1987, worldwide cell phone coverage was sparse, calls were unreliable and per minute costs were expensive. Cell phone handsets were the size of a lunch box and cost thousand of dollars.

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supermac War Story 7: Rabbits Out of the Hat - Product Line Extensions

Steve Blank

Our calculations had us losing money on the two lowest cost boards, breaking even on the third and making great margins on the other six. As customers saw them, they were a new family of products aimed directly at the color desktop publishing market with astonishing performance and a low-cost entry price.

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Piercing the Corporate Veil of Sweat Equity

grasshopperherder.com

But maybe not in all countries and the cost of litigating will probably be more than your tiny share is worth. BTW: putting your staff into a separate corporate entity and then forcing bankruptcy is a time honored way of getting rid of undesirable employees without having to pay their severance packages.). Customer Development (27).