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Common B2B Challenges and How To Solve Them

ConversionXL

At the time we were planning a workshop for B2B tech startups from the IMEC accelerator (Ghent, Belgium) and had a chance to interview many of the companies that had signed up. Our research showed that LTV was much higher compared to other verticals we have worked in the past which made the decision to change our approach a no-brainer.

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The Secret History of Silicon Valley Part VI: Every World War II.

Steve Blank

And 30 years later I was teaching in a building named after him and never knew a thing about him. Spooky Music Reading about Terman was like finding the missing link in my career. Here was the guy who invented the field I had spent the first five years of my adult life working on. Play spooky music here.