Remove Business Model Remove Continuous Deployment Remove Product Development Remove Sales
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Tesla and Adobe: Why Continuous Deployment May Mean Continuous Customer Disappointment

Steve Blank

In the last few years Agile and “Continuous Deployment” has replaced Waterfall and transformed how companies big and small build products. Agile is a tremendous advance in reducing time, money and wasted product development effort – and in having products better match customer needs.

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Lessons Learned: Validated learning about customers

Startup Lessons Learned

What matters is proving the viability of the company’s business model, what investors call “traction.&# Of course this is not at all true of many profitable small businesses, but they are not what I mean by startups.) In fact, this company hasn’t shipped any new products in months.

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Embrace technical debt

Startup Lessons Learned

Startups especially can benefit by using technical debt to experiment, invest in process, and increase their product development leverage. The biggest source of waste in new product development is building something that nobody wants. Leverage product development with open source and third parties.

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Lessons Learned: Refactoring yourself out of business

Startup Lessons Learned

Because, unless you are working in an extremely static environment, your product development team is learning and getting better all the time. On the one hand, I think they have an urgent problem, and need to invest 100% of their energy into finding a business model (or another form of traction). Great post, Eric.

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The Lean Entrepreneur is here

Startup Lessons Learned

A few of the detailed case studies include: Tech legend Bill Gross building an MVP in 1999 to test demand for online car sales, which grew into CarsDirect.com. PayPal, under the leadership of David Marcus and Bill Scott, re-defining and re-engineering itself by embracing Lean Startup to improve the product experience.

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Lessons Learned: Don't launch

Startup Lessons Learned

In particular, a marketing launch can help you do three things (courtesy, as is most of my marketing advice, of The Four Steps to the Epiphany ): Drive customers into your sales pipeline. You have to know your business model. Most startups launch before theyve figured out what business theyre in. Gattiker said.

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Case Study: SlideShare goes freemium

Startup Lessons Learned

Meanwhile, individuals and smaller companies emailed by the hundreds to say that they wanted the features of custom channels, but the sales model—arranged like a media buy—didn’t make sense to them. That is the essence of proving the business in micro-scale.