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How to Master Customer Value Optimization

ConversionXL

Calculating your retention rate periodically helps you understand whether you’re nurturing your customers effectively or targeting the right people in your campaigns. A deep dive into your email marketing campaigns can uncover which campaigns brought you repeat customers versus one-time purchases. Image source ).

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The Best Way To Communicate With And Convert Your Website Visitors

Duct Tape Marketing

In this episode, CEO and co-founder of Olark, Ben Congleton, talks about the building of Olark and how they’ve differentiated themself in such a competitive industry. 14:38] I’ve noticed a number of the chat-related companies are really focused on driving people to SMS/text – where do you stand on that? [18:02]

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Why I’m Doubling Down on the Twitter Ecosystem

Both Sides of the Table

Think about this: The investment banks and trading houses across the globe have invested billions of dollars in computing equipment and staff in order to process news that affects stock prices milliseconds before the rest of the market can process & transact on this same information. But the applications are limitless.

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